Nelson News header

Byron's work for the kids continues

Volume 6, Issue 9

April 25, 2007

 

Limited Edition Nelson Memorial Pins For Sale

Fans attending the 2007 EDS Byron Nelson Championship have an opportunity to commemorate the legacy of the Championship's namesake. The Byron Nelson memorial pin features the silhouette of the late golfer and philanthropist as well as this year's Championship slogan, "Byron's Work for the Kids Continues." The oval keepsake is white with blue lettering accented in gold trim.

The limited edition pins are on sale for $2 at the Championship Golf Shop Presented by MasterCard at Champions Way. Proceeds from all merchandise sales go to Salesmanship Club Youth and Family Centers, the main beneficiary of the EDS Byron Nelson Championship.

Mr. Nelson was extremely proud of the role the Salesmanship Club of Dallas and the EDS Byron Nelson Championship played in working with kids. In fact, Nelson considered those off the course contributions more satisfying than any of his remarkable accomplishments on the links.

"It's the best thing that ever happened to me in golf," Nelson said. "(It is) Better than winning the Masters or the U.S. Open or eleven in a row, because it helps people."

DID YOU KNOW THAT BYRON NELSON ...?

  • Worked with FootJoy to help develop the modern golf shoe
  • Posted a streak of 113 consecutive tournaments without missing the cut
  • Played on the Ryder Cup team from 1937-47

in this issue

·  Media Information

·  EDS and Orange County Choppers Unveil First-Ever PGA TOUR Event Motorcycle

·  My Favorite Memory as a JEJCS Student: Meeting Byron Nelson

·  Sponsor Spotlight: MasterCard International



EDS and Orange County Choppers Unveil First-Ever PGA TOUR Event Motorcycle

EDS and Orange County Choppers (OCC), one of the world's premier builders of custom motorcycles, today unveiled three EDS Byron Nelson Championship themed motorcycles at the TPC Four Seasons Resort in Irving, Texas, the home of the 2007 EDS Byron Nelson Championship.

The world-famous Teutuls - Paul Sr., Paul Jr. and Mikey - the creative forces behind OCC and stars of the international hit television show, "American Chopper," built three identical choppers for EDS.

EDS will award one of the motorcycles to the winner of the 2007 EDS Byron Nelson Championship, the first time in PGA TOUR history that a custom "chopper" has been awarded to a tournament winner. EDS will donate one of the custom motorcycles to an online auction to benefit Salesmanship Club Youth and Family Centers, the children's charity associated with the tournament. The third chopper will be retained by EDS and used to raise awareness of the EDS Byron Nelson Championship and the charity it supports.

In addition to the motorcycle auction, EDS will auction a customized Ultimate Golf Ball Frenzy pinball machine, which has an OCC theme and will be autographed by the Teutuls and PGA TOUR players participating in the 2007 EDS Byron Nelson Championship.

The auctions go live today, April 25 at 7 p.m. CDT and close Wednesday, May 2 at 7 p.m. CDT. For more information, or to place a bid on these unique auction items, visit
www.eds.com/auction.



My Favorite Memory as a JEJCS Student: Meeting Byron Nelson

According to Nallely Miranda, a lot of memories are created at J. Erik Jonsson Community School. One of her favorites happened to be a field trip she was selected to go on one year ago with three other JEJCS sixth-graders -- personally handing Brett Wetterich, winner of the 2006 EDS Byron Nelson Championship, a check for $1,116,000 along with Byron Nelson.

"It was an honor to be selected to present the winning check to the golf professional who won the EDS Byron Nelson Championship last year," Miranda said. "It was even more of an honor to shake Mr. Nelson's hand."

Miranda is one of three 2006 JEJCS graduates attending prestigious private schools on scholarship this year. She attends Greenhill School along with one other JEJCS graduate. Another recent graduate attends St. Marks School of Texas.

When asked what she learned at the school where Byron's legacy continues, Miranda had this to share: "I personally had no idea how much I had benefited from JEJ until I went to Greenhill School this year. Thanks to my wonderful studies at JEJ, Greenhill is actually easy for me!"

For more information contact Malinda Mason Miller at (214) 915-4756 or visit
www.salesmanshipclub.org.



Sponsor Spotlight: MasterCard International

MasterCard International returns as the official global payments system of the EDS Byron Nelson Championship in 2007. MasterCard is also the presenting sponsor of the Championship Golf Shop at Champions Way, where premiere Championship merchandise is available starting Tuesday of Championship week.

MasterCard returns as the presenting sponsor of the Food Court Pavilion and Courtyard, which is open to all spectators and is a great place for families to relax, have fun and enjoy great food from Chili's and On the Border. This year, MasterCard is making purchases faster and more convenient to Championship Pavilion customers by introducing its PayPass technology, which allows customers to tap their MasterCard at the merchant's terminal.

Media Information

 

TELEVISION COVERAGE:
Thursday, April 26:
The Golf Channel
2-5 p.m. CDT

Friday, April 27:
The Golf Channel
2-5 p.m. CDT

The Golf Channel will replay coverage from 7:30-10:30 p.m. on Thursday and Friday.

Saturday, April 28:
CBS
2-5 p.m. CDT

Sunday, April 29:
CBS
2-5 p.m. CDT

SCHEDULE OF EVENTS:

Thursday, April 26

First Round

Friday, April 27

Second Round

Saturday, April 28

Third Round

Byron Nelson's Congressional Gold Medal Celebration,
11 a.m.

Moment of Silence,
3 p.m.

Sunday, April 29

Sunrise Service featuring Tom Lehman,
6:30 a.m.

Final Round

Closing Ceremony on TPC No. 18 Green

CONTACT US:
Tracy Cobb, Director of Communications
E-mail:
tcobb@scdallas.org

Lyndsay Lovell, Communications Coordinator
E-mail: llovell@scdallas.org

Kayla Craddick, Communications Intern
E-mail:
kcraddick@scdallas.org

 

Quick Links...

EDS Byron Nelson Championship

Salesmanship Club Youth and Family Centers

EDS

PGA TOUR

Our Title Sponsor

 




Join our mailing list!

Phone: (214) 742-3896