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Byron's work for the kids continues

Volume 6, Issue 12

April 28, 2007

 

Byron Nelson's Congressional Gold Medal Debuts

The EDS Byron Nelson Championship honored the life and legacy of Byron Nelson on Saturday with the Congressional Gold Medal Celebration wedding lawn of the Four Seasons Resort. Last September, Nelson became the first golfer and only the fifth athlete to be awarded a Congressional Gold Medal when the United States Congress voted unanimously to bestow on him the nation's highest civilian honor.

On Saturday, CBS Sports anchor Jim Nantz emceed the ceremony that included Peggy Nelson and Congressman Michael C. Burgess and representatives of the U.S. Mint. Mrs. Nelson and Burgess unveiled the medal design at the conclusion of the ceremony. The gold medal features Nelson in his signature hat on the front with the years of his life. The back of the medal celebrates Nelson's legacy as a player, a teacher, a humanitarian and a champion. The medal back also includes Nelson and his signature swing with a golf ball background.

Mrs. Nelson will accept the official gold medal at a ceremony later this year at the U.S. Capitol in Washington, D.C. Nelson is only the 132nd individual in U.S. history to receive the honor. George Washington was the first to be honored in 1776.

in this issue

·  Media Information

·  Moment of Silence Observed in Memory of Byron

·  Nelson Memorial Pins are Mainstay at Tournament

·  Technology Broadcasts PGA TOUR Player Interviews at EDS Byron Nelson Championship

·  Sponsor Spotlight: Cadillac

·  Sponsor Spotlight: Humana

·  Sponsor Spotlight: XM Radio



Moment of Silence Observed in Memory of Byron

For the first time in PGA TOUR history, official play was suspended for a moment of silence on Saturday in memory of legendary golfer and philanthropist Byron Nelson. At 3 p.m., the PGA TOUR horn was sounded and golfers, fans and volunteers all paused to remember the gentleman of the game who passed away at age 94 last September.

Following the brief moment of silence, a squadron of four F/A - 18s from NAS JRB Fort Worth conducted a flyover at 275 knots 1,000 feet over the 18th hole and the Byron Nelson statue.



Nelson Memorial Pins are Mainstay at Tournament

Golfers, fans and volunteers alike are commemorating the memory of Byron Nelson by wearing the official memorial pin. The oval keepsake features the silhouette of the tournament's namesake as well as this year's Championship slogan, "Byron's Work for the Kids Continues."

The limited edition pins are on sale for $2 at the Championship Golf Shop Presented by MasterCard at Champions Way. Proceeds from all merchandise sales go to Salesmanship Club Youth and Family Centers, the primary beneficiary of the EDS Byron Nelson Championship.



Technology Broadcasts PGA TOUR Player Interviews at EDS Byron Nelson Championship

In years past, only a limited number of people were able to catch player interviews at the EDS Byron Nelson Championship. EDS and Cisco have changed that.

By using Internet Protocol technology, audio and video are beamed across Cisco's network and appear on multiple screens in venues around the course.

EDS and Cisco implemented IPTV technology for the first time last year. And now they've made the capability even better, improving the picture and audio, as well as widening the shot to include both the player and the interviewer.

With IPTV, hundreds of media and tournament guests will be able to see the action as it happens at the 2007 EDS Byron Nelson Championship.

For more on EDS, visit
www.eds.com.



Sponsor Spotlight: Cadillac

As official vehicle of the EDS Byron Nelson Championship, Cadillac provides each Championship participant a current model from the family of Cadillac vehicles to utilize during their stay in Irving. Cadillac also provides additional player transportation throughout the week for scheduled activities.

Cadillac is also presenting sponsor of the Gold Draw. This invitation-only event held on Monday of tournament week is where Gold Pro-Am partipants draw for the PGA TOUR professional they will play with. Golf fans can visit the Cadillac Tour locations around the course to see new Cadillac models and receive free golf balls.



Sponsor Spotlight: Humana

Humana is the presenting sponsor of the pairings sheets, information centers and corporate service booths this year. They are also presenting sponsor of the shuttle bus staging area at Champions Way and the directional signage on Champions Way.



Sponsor Spotlight: XM Radio

XM Radio is offering fans the opportunity to try out a free XM radio rental during the Championship. These free radio rentals offer fans a chance to listen to live PGA TOUR coverage while taking in the action on Tournament Players Course and Cottonwood Valley Course.

Spectators who wish to try out XM Radio can visit any of the three XM booths located on Champions Way at the entrance of the Championship Golf Shop presented by MasterCard, across from the TPC No. 1 fairway, and near TPC No. 16 green.

XM will also be selling service and products at their Championship Way location. Part of the proceeds from any on-site sales goes to the Championships main beneficiary, Salesmanship Club Youth and Family Centers.

Media Information

 

SATURDAY ATTENDANCE

84,000

TELEVISION COVERAGE:

Sunday, April 29:
CBS
2-5 p.m. CDT

SCHEDULE OF EVENTS:

Sunday, April 29

Sunrise Service featuring Tom Lehman,
6:30 a.m.

Final Round

Closing Ceremony on TPC No. 18 Green

CONTACT US:
Tracy Cobb, Director of Communications
E-mail:
tcobb@scdallas.org

Lyndsay Lovell, Communications Coordinator
E-mail: llovell@scdallas.org

Kayla Craddick, Communications Intern
E-mail:
kcraddick@scdallas.org

 

Quick Links...

EDS Byron Nelson Championship

Salesmanship Club Youth and Family Centers

EDS

PGA TOUR

Our Title Sponsor

 




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