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Market Profile
Market Profile
As one of the premiere events
each year in the Dallas/Fort
Worth market, the EDS Byron
Nelson Championship has
been a sell-out every year since
1997 and annually attracts one
of the largest galleries on the
PGA TOUR.
Average Daily Attendance: 2002-2007
| Wednesday |
10,300 |
| Thursday |
34,900 |
| Friday |
52,300 |
| Saturday |
81,700 |
| Sunday |
81,000 |
Where They Live: Top 5 Cities
| Dallas |
| Irving |
| Arlington |
| Plano |
| Fort Worth |
Why They Attend
| Watch Golf |
95% |
| Social Event |
42% |
| Business |
14% |
| Food, Exercise |
20% |
| Support Charity |
5% |
Sources: Demographic data compiled at the 2005 Championship by
Belden Associates; Irving Visitors and Convention Bureau, and PGA TOUR.
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